You didn't build your business to be trapped by it. You built it to create freedom, impact, and the life you actually want.
THE ACUMEN FOR BUSINESS LEADERS PROGRAM
What is ABL?
ABL is a comprehensive leadership and business acumen course specifically crafted for entrepreneurs, business owners, and executives operating in challenging, dynamic environments.
At its core, ABL offers practical frameworks, actionable strategies, and the mentorship necessary to deliver meaningful, tangible results. Our approach empowers leaders to move beyond mere theory and fundamentally transform both their business performance and personal leadership capabilities.
WHO THIS IS FOR
Who Is ABL For?
Entrepreneurs, business owners, and executives seeking clear strategies and toolkits to significantly elevate business performance and profitability
Leaders who want to develop critical skills to transition from operations to strategic leadership
Those who desire to lead with confidence, clarity, and resilience in challenging, dynamic environments
Leaders who aspire to leave a lasting positive impact on their teams, families, and communities while achieving business success
Not sure if ABL is right for you?
Take our free Business & Leadership Self-Assessment to discover where you stand across the 7 Cornerstones and identify your biggest opportunities for growth.
Develop the right business acumen. A simple, sequential way of thinking that is practical and repeatable so that you can deliver results.
The ability to make good judgements, consistently.
Proven Results Across Africa
Over 380 business leaders from 14 countries have transformed their businesses and lives through ABL.
86%
Report increased turnover, profit & dividends
92%
Report improved personal clarity & motivation
90%
Felt their business strategy was clearer
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PROGRAM STRUCTURE
The 7 Cornerstones
The ABL Program is built on 7 Cornerstones — a product of learning from decades of successes and failures of African businesses.
Ambition
4 Lessons | 41 Modules
Aligns personal ambition with business objectives. Develops clarity, direction, and a system of thinking that enables consistent decision-making with courage and conviction.
Models
5 Lessons | 65 Modules
Builds financial frameworks and deepens understanding of key business drivers. Develops acumen across 3 fundamental financial systems to deliver results in profit, return, and cash.
Strategy
4 Lessons | 41 Modules
Develops a clear roadmap and enhances long-term thinking. Creates focus on achieving your ideal business model and closes gaps between where you are and where you want to be.
Structure
2 Lessons | 28 Modules
Reengineers how your business functions to execute on strategy. Creates autonomous, empowered, accountable functions that deliver objective, measurable results.
People
2 Lessons | 17 Modules
Develops culture that strengthens team alignment and multiplies energy. Defines philosophies and processes that enable people to deliver the strategy.
Tools
4 Lessons | 45 Modules
Provides powerful perspectives and valuable tactics that unlock advantages to compete and win. Shifts thinking on Brand, Funding, Investing, and Management methods.
Growth
2 Lessons | 9 Modules
Builds on strong foundations to think big picture and expand horizons. Defines sources of growth and bold actions to achieve business objectives and personal ambition.
What You'll Experience
21 Interactive Lessons covering the 7 Cornerstones of business leadership
10 Live-Online Workshops hosted by expert business coaches
Maverix Business Network connecting you with ambitious, like-minded leaders
Complete set of 7 workbooks to immediately apply ABL thinking, tools and tactics to your life and your business
Meetups and networking events
March 2026 Cohort
Limited spots available
Choose Your Experience
Select the ABL experience that best fits your needs and goals.
Bootcamp
21 Weeks | Sequential Leadership Course
$9,800
or from $900/month
Ideal for:
Most business owners and leaders wanting to transform their businesses and deliver results
21 Interactive Lessons
240 Modules across 7 Cornerstones
10 Live-Online Workshops
Complete set of 7 workbooks
Maverix Business Network
Deep Dive
12 Months | Bootcamp + 1:1 Coaching
$14,800
or from $1,400/month
Ideal for:
Owners and leaders who have strategic influence and want guided support from expert coaches
Everything in Bootcamp
Monthly 1:1 Coaching Sessions
12 months of personalised guidance
Accountability & progress tracking
Mastermind
12 Months | Fully Personalised Experience
$19,000
or from $1,800/month
Ideal for:
Founders and business owners who want a completely personalised approach to enhance decision-making across their business
Everything in Deep Dive
10 Private Team Workshops
Bespoke team training tailored to your business
Align your entire team for maximum impact
Flexible payment plans available: Upfront, 3-month, 6-month, or 12-month options
Frequently Asked Questions
What is the time commitment required?
The ABL program requires a minimum of 1-2 hours per week for self-paced video learning, plus 1-hour Focus Group sessions. The content is designed to fit around your busy schedule while delivering maximum impact.
How is the program delivered?
ABL is delivered through 21 interactive lessons (240+ professionally produced videos) that you can watch at your own pace, combined with 10 live-online workshops hosted by expert business coaches for discussion and problem-solving.
What's the difference between the packages?
Bootcamp includes the core 21-week program with all lessons, modules, and group workshops.
Deep Dive adds 12 months of monthly 1:1 coaching sessions with an expert business coach for personalised guidance and accountability.
Mastermind provides the most comprehensive experience with private team workshops, bespoke training tailored to your business, and full team alignment.
What technology do I need?
You'll need a computer or tablet with internet access to watch the video lessons and participate in live workshops. The platform is user-friendly and accessible from anywhere in the world.
Can I do this while running my business?
Absolutely! ABL is specifically designed for busy business leaders. The self-paced video content allows you to learn on your schedule, and the practical frameworks are meant to be implemented in your business in real-time as you progress through the program.